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| 1 | | Scott, David Meeman The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directly / by David Meeman Scott . — 4ª ed. . — New Jersey : John Wiley & Sons, 2013 Cop. . — XXIII,439 p.; 23 cm. — Sala de Lectura, 9/INT 131 |  |
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